Sunshine Smoothie Bar
Sunshine Smoothie is a conceptual smoothie bar chain based in West Palm Beach, Florida. It offers all-natural smoothies, juices, smoothie bowls, and light breakfast pastries.
I designed the logo and visuals to reflect Sunshine Smoothie's brand personality as a hipster spot for a healthy snack and cool hang. The branding was designed to target Gen Y and Z Instagramers looking for unique, aesthetic spots to brighten their feed.